"One interesting thing to note is that it appears that Apple has the large task of marketing the iPad as almost two different entities. It's as if the iPad has a minor image crisis. On one hand, it's marketing the iPad as a cooler, better iPod that still has all the same capabilities. This aspect of the new gadget was met with praise by Charlie Wolf of Needham & Co. as reported by Rex Crum of Market Watch. Wolf reportedly praised Apple's latest invention in saying, "Even in its first iteration, enough content can run on the iPad to capture the early adopters of the iPhone and iPod touch," he said. "The iPad is not yet a revolutionary product, but it has the potential to become one once the creative juices of content providers are unleashed."2 Thus, in some ways, perhaps Wolf summed up the major issue surrounding the iPad in the first place. Although it is indeed much more pleasing to the eye, smoother, and crisper than its Apple predecessors, is it really worth the price? Apple.com lists it as starting at $499. For a product that does very similar functions as the iPod or the iPhone, spending another $300 at least on the iPad based merely on speculation on "what it could be" seems a little foolish."
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